Block Six Analytics Adds The Players’ Impact As A New, Strategic Investor
Block Six Analytics (B6A) is pleased to announce that The Players’ Impact (TPI) has invested in the company to help close its most recent investment round. B6A will work with TPI’s roster of current and former professional athletes to help grow its business and enhance its product development.
“TPI will provide immediate and tangible value to our company,” B6A CEO Adam Grossman said. “By having both a unique industry perspective and large sports network, TPI’s athletes provide B6A with a new and significant competitive advantage.”
TPI joins sports industry leaders such as the Founder of FAME David Falk, Co-Chair of O’Melveny’s Sports Industry Group Charles Baker, and Miami Marlins minority owner Ari Ackerman in B6A’s latest investment round.
“We could not be more excited to become part of the B6A team” TPI Founder Tracy Deforge said. “B6A’s unique ability to value corporate partnerships and athletes’ on-field and off-field performances through its proprietary products really resonated with our members and clearly sets the company apart from its competition.”
For more information about B6A contact the company at info@blocksixanalytics.com. For more information on TPI contact them at info@theplayersimpact.com.
About B6A
Block Six Analytics (B6A) is a technology and analytics company whose clients include PepsiCo, Cleveland Browns, Fortune 500 companies, large agencies and teams in the NFL and NBA. Our Software as a Service (SaaS) platform and machine learning technology helps our clients generate incremental revenue growth and reduce reporting costs. We use our technology and analytics to determine the value of television viewable signage, jersey rights deals, social media conversation, earn media, and corporate hospitality. In addition, our Revenue Above Replacement (RAR) model examines how an individual player generates revenue for a team based on his on field, off field, and personal performance.
About TPI
The Players' Impact (TPI) is an exclusive group of professional athletes who invest in early stage companies together. We are making entrepreneurship and investing a team sport by investing in great founders building businesses where we can make a difference. TPI’s portfolio companies include NRG Sports, Sideline Swap, and Rep The Squad.