We are changing the language of sponsorship using technology and Data


B6A provides a Software as a Service (SaaS) platform that enables teams to analyze the value of many of their assets for their partners in near real time.

Industry Leading Technology

We leverage the latest technology in machine learning, natural language processing, and artificial intelligence to provide insights to our clients as quickly as possible.

Cross-Channel Platform Analysis

B6A’s Partnership Scoreboard determines the value of television viewable billboards, signage, and calls-to-action, and social media conversation.

Increased Revenue Through Data

By having a full transparent valuation model that is built for specific companies for specific partnership opportunities, B6A ensures that buyers and sellers of sports sponsorship have the information they need to make best purchasing decisions.